Hello skeuomorphic design! I helped design a game for Freightliner Trucks to create more brand engagement with the next generation. Select your truck, select your NASCAR team, then race across the country in six different levels to get a top spot on the leader board. The game was “lightning in a bottle” with over a MILLION downloads in the first year, and ranked in the top 10 list of Corona’s App Hall of Fame. Available for iPhone, iPad, and Android.
Agency: Pop Art
Role: Art Director / UX / Designer
Creative Director: Dave Selden
Designers: Sho Ito, Mette Hornung, Martha Koenig, Nathan Currie
Illustrator: Dwayne Vance
Award: Hall of Fame - Corona Platform Top 10 App